The Innovation and Entrepreneurship undergraduate bachelor's degree program offers the ability to take your current passion or idea and make it a reality.

With the skills and knowledge that Clarkson provides, you can transform new or existing start-ups into success. The skills learned here are sought both in industry and education, allowing you limitless opportunities to stretch your skills.

The Innovation and Entrepreneurship (I&E) major at Clarkson will leverage your strengths by offering a cross-disciplinary, flexible program providing the knowledge and skills to develop and manage innovation opportunities and processes. Our curriculum involves planning and commercializing innovations and helps you to expand your personal goals. You'll participate in and manage the product development process, understand the legal and policy issues associated with new ventures and stimulate/manage the creation of new business enterprises within an existing corporate structure and as a start-up enterprise.

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Innovation and Entrepreneurship Careers

Upon graduation, Innovation and Entrepreneurship majors have the skills, tools and knowledge to pursue multiple career interests. Many students go on to start their own company, continue pursuing a company they started while in the Innovation and Entrepreneurship program, or create a company around one of their innovations. Other graduates go on to utilize their innovative mindset and entrepreneurial skill sets in a wide range of industries and professions, including in positions such as:

  • brand manager
  • consultant
  • recruiting coordinator
  • product design specialist
  • marketing analyst
  • GBS consultant
  • new business processor
  • director of internet marketing
  • entrepreneur
  • innovation strategist
  • project director
  • legal and compliance assistant
  • inside sales executive
  • marketing director
  • advertising sales

Recent Innovation and Entrepreneurship graduates have accepted positions at companies such as Anheuser-Busch, Ayco - a Goldman Sachs Company, Car Fresher Corporation, Cigna, EPIC Systems, ExxonMobil, Fox TV, IBM, Key Bank, Northwestern Mutual, and SAP. Graduates have also chosen to continue their studies in graduate school, including Clarkson's own Master's of Business Administration (MBA) programs.  

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Clarkson University Class of 2020 100 percent placement rating

Innovation and Entrepreneurship Curriculum

Major in Innovation and Entrepreneurship

The Innovation and Entrepreneurship program consists of 42 credit hours in foundation coursework in business such as economics, mathematics, marketing, operations, supply chain management and organizational behavior and 30 credits of specialized courses. Fifteen credit hours of electives are also required for completion of the degree, and since 50 percent of the coursework must be taken outside the Reh School of Business, most electives will be non-business courses taken in other disciplines, such as engineering or science. Innovation and Entrepreneurship majors take courses such as:

  • Marketing Research
  • Economics of Innovation
  • Creativity, Innovation and New Product Development
  • Lean Six Sigma for Healthcare
  • Entrepreneurship and Business Innovation I & II
  • Introduction to Customer-Focused Design
  • Designing and Leading Innovative Ventures
  • Commercializing Innovation
  • Innovation and Entrepreneurship Strategy
  • Venture Capital and Private Equity
  • Management of Technology
  • Taxation of Business Entities
  • Project Management

Innovation and Entrepreneurship Major Curriculum

Innovation and Entrepreneurship Core Requirements

Students are required to complete the following courses:


Innovation and Entrepreneurship

  • EC370 Economics of Innovation
  • SB322 Designing and Leading Innovative Ventures
  • SB437 Commercializing Innovation
  • SB440 Innovation and Entrepreneurship Strategy
  • MK321 Consumer and Buyer Behavior
  • MK332 Marketing Research
  • MK436 Creativity, Innovation and New Product Development

Professional Experience

All students participate in a project-based professional experience such as a co-op, an internship, directed research or a community project clearly related to the student's professional goals.

Innovation and Entrepreneurship Professional Electives

Students must complete three of the following courses:

  • AC305 Cost Accounting
  • AC407 Taxation of Business Entities
  • FN455 Venture Capital and Private Equity
  • LW471 Law and Society II
  • MK306 Professional Sales
  • OM380 Project Management
  • OM476 Management of Technology
  • SB356 Invention Development and Protection
School of Business Common First and Second Year

Students must complete the following courses, usually in their first and second year:


Common Curriculum

  • AC202 Financial Accounting 
  • AC203 Managerial Accounting
  • EC150 Principles of Microeconomics 
  • EC151 Principles of Macroeconomics 
  • EC311 Introduction to Econometrics 
  • IS211 Introduction to Enterprise Information Systems 
  • LW270 Law & Society I 
  • MA180 Introductory College Mathematics (4 credits)
  • MA181 Basic Calculus 
  • MK320 Principles of Marketing 
  • OM331 Operations & Supply Chain Management 
  • OS286 Organizational Behavior 
  • SB113 Entrepreneurship & Business Innovation I 
  • STAT282 Statistics 
  • Two science courses (one with laboratory) (7 credits)
  • Three elective courses (9 credits)
Innovation and Entrepreneurship Core Electives

Global Experience

A global experience is required for graduation for all Clarkson Business students. Employers want our graduates to understand different cultures and diversity and to have had first-hand exposure. Students will have a variety of opportunities, such as a semester exchange and/or faculty-led global business trips, to satisfy this requirement.

Knowledge Area/University Course Electives

Students will have approximately 15 credit hours available to use toward Knowledge Area and/or University Course electives.

Free Electives

Students will have approximately 3 credit hours available to use toward courses of their choice.

Relevant Minors

Innovation and Entrepreneurship majors have the opportunity to explore minors that will complement the I&E bachelor's degree. View our recommendations below or learn more about all of Clarkson's minors, concentrations and professional advising tracks.

Product Development & Marketing Minor

Psychology Minor

Communication Minor

All Clarkson Minors, Concentrations and Tracks

Experiential Learning

Research Opportunities

At Clarkson, you will be able to pursue research topics that are of interest to you. Individual professors in the business department offer a variety of opportunities for participation in different research projects, and they will work closely with you to determine which areas work best for you.

Internship and Co-op Opportunities

All students participate in a project-based professional experience such as a co-op, an internship, directed research or a community project clearly related to the student's professional goals. Recent internship employers include

  • AXA Equitable
  • Keyence
  • Upbeat Studios
  • Empire Vision Centers
  • Calcus Publishing
  • IBM
  • Jobspring Partners
  • Northwestern Mutual
  • Wellington Management
  • New Hampshire Junior Monarchs
  • Penske Truck Leasing
  • Travelers Company
  • Schneider Electric
  • RMS-Research and Marketing Strategies
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