Kelly Chezum leads Clarkson’s comprehensive integrated marketing, communications and external partnership initiatives and has stewarded the university’s long-range planning activities since 2003. She is also Assistant Secretary of the Board of Trustees, serving as the professional staff liaison to the corporate officers, and members of the Board’s Executive, Governance and External Affairs Committees.
With more than 25 years of experience as a creative marketing professional and administrator in the public, private, nonprofit and government sectors, Dr. Chezum has oversight of the University brand, Web and publication development, board relations and governance issues, media and public relations, special projects and events, crisis communications, and strategic planning. On behalf of the University, she also commits her energy to economic development initiatives advancing the quality of life in New York’s Adirondack North Country as well as several national committees and regular speaking engagements for the Association of Governing Boards, the Council for Advancement and Support of Education, and the Association of Independent Technological Universities. She is the Vice President of the Board of Directors for the Adirondack North Country Association; past Education Program Chair for Women's Entrepreneurship Day at the United Nations (WED) and a recipient of the WED organization's Education Pioneer Award. She is also a member of the Adirondack Global Sports Commission developing a plan for further international tourism opportunities including the International Children's Games and World University Games. Dr. Chezum was the director of Corporate & Foundation Relations during the last Campaign for Clarkson where she made numerous alumni and partner connections and collaborated with faculty and staff to raise more than $77 million in private support. Prior to coming to Clarkson, she was on the marketing and client relations team for Aramark’s Campus Services division with primary responsibilities in New York and New Jersey for maximizing sales growth. Her background includes bank marketing, book and magazine publishing with key roles in direct mail campaigns, and public relations and grantwriting for one of the largest public housing agencies in the country. She did her undergraduate studies in marketing and communications at Carroll University (WI) and is a graduate of Clarkson’s M.B.A. program. Dr. Chezum earned her doctorate in law and policy from Northeastern University (MA).