Who should attend these courses?

These courses are ideal for:

  • College and high school students
    • Resume booster for pre-college or students planning to transfer
    • College credit to ease the load on busy semesters
  • Employees in the equestrian community
    • Interest in a successful equestrian career
    • Networking and industry connections
  • Professionals
    • Addressing your power to improve the outcomes for you and to improve the equestrian community
    • Move from intuition to planning
  • Equine business owners
    • Long term, Short term, and doing more than surviving
    • Understand the consequences to total costs
    • Amateurs
      • Enhance and enrich your participation in equestrian sports and ownership
      • Deploy your resources wisely
    • Equestrian reporters and writers
      • provide your audience with far greater insights when you understand the forces that drive the news
    • Investors in the industry
      • Maximize investments of Time, treasure, and people 
      • Understand the forces that truly influence each investment
    • Teachers and trainers in the industry
      • provide a broader context of the equestrian arena 
      • Identify pathways for individual students to thrive
    • Parents
      • to understand the field and make the best decisions for their children

    BEA 110: Business and Bias in the Equestrian Industry

    May 24 – June 26, 2021
    Taught by Prof. Piper Klemm, Ph.D.
    2 credit-hour course 

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    Course Description:
    The $112-billion equestrian industry of the twenty-first century has struggled to address issues of economics and business. Using the interdisciplinary tools of economics, psychology, and gender studies, students in this course will learn how the status quo evolved and can be navigated through cultural norms, customs, and niche market biases. Issues of power and justice as they apply to the coach/rider experience and patterns of abuse within the industry will also be explored. This is also a master class in incentives—because for better or worse, incentives rule our world. Students will be equipped with an intellectual skill set to navigate through and flourish within the sport.

    BEA 114: English Riding: History, Culture, and Industry Evolution - 1950 to Present

    May 24 – June 26, 2021
    Taught by Prof. Piper Klemm, Ph.D.
    2 credit-hour course 

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    Course Description:
    As the only sport where professional men and women compete equally in every class and Olympians span heights from 5’0” to 6’5”, English riding carries a futuristic mentality on many issues while clinging to customs and tradition in others. This course will present the history, culture, and industry that have led to the current state of hunter, jumper, and equitation competition in the equestrian community. From evolving equine physiology, the rise of horse importation, longer horse shows, and more divisions to shifting societal and economic pressures, we will explore the factors that have influenced this insular yet globe-spanning community. Governing bodies will be evaluated for influence and role of regulation in the current marketplace. Students will encounter English riding through readings and video interactions with professionals in the field.

    BEA 114 Readings

    BEA 115: Grit, Toughness, and Contemporary Equestrian Coaching

    May 24 – June 26, 2021 and July 5 – August 7, 2021
    Taught by Prof. Piper Klemm, Ph.D.
    2 credit-hour course 

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    Course Description:
    The equestrian sport industry is changing rapidly due to shifts in social policy, parental involvement, expense, regulation, and mental skills. As a result, successfully coaching and teaching riders means running an equestrian business. This course will focus on identifying and resolving the education challenges facing young riders and how to critically and creatively substantiate which methodologies serve riders best. Given the historic nature of the sport and its traditions, studying the impacts of regulation on horse shows and points systems, micromarkets, and consumer behaviors will provide context for rider growth. Data and texts from sources in both the equine industry and the broader athletic community will support our study of long-standing and contemporary issues in modernizing education in the equestrian industry.