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04-28-2004

"Share Clarkson" Direct Scholarship Program Receives Gold Medal Distinction From Educational Council

Clarkson University’s “Share Clarkson Direct Scholarship Program” has received a gold medal from the Council for Advancement and Support of Education (CASE), a nonprofit organization comprised of over 3,000 educational institutions worldwide.

 Clarkson representatives will travel to San Diego to receive the award at the CASE Annual Assembly in July.

 “We are extremely pleased that our program has been honored by CASE with a gold medal,” said Peter A. Beekman, director of Development at Clarkson. “Our successful program is designed to encourage alumni to provide outstanding, promising students with scholarships to help offset tuition costs. Our hope is that scholarship recipients will develop a commitment to ‘give back’ to Clarkson one day by providing future students with the same support.”

 Through its Circle of Excellence Program, CASE presents awards in 40 categories, ranging from alumni relations to photography, and reviews over 3,100 applicants for the awards. The Share Clarkson Program was one of 44 entries in the Development Programs Category. The Clarkson program was one of only four entries honored with gold medal distinction.

 Former Vice President for Institutional Advancement Michael E. Cooper and the staff of the Development Office created the Share Clarkson Direct Scholarship campaign in 2002 with support and assistance from the Clarkson Board of Trustees, the board’s Institutional Advancement Committee, and the Alumni National Executive Council. The campaign promotional materials were created by Jacquelyn Hasper Kuno, copywriter; Stephen Hopkins, University editor and director of Publications; and Renee Holsen, University designer.

 The campaign was developed to extend long-term endowment and offer opportunities for bright, purposeful students to attend the University who might otherwise be unable to do so. The program provides an opportunity for alumni, parents and friends to give directly to individual students rather than donating to a general scholarship fund. Along with direct giving, the program offers a chance for the donor to create a personal connection with the student they have assisted.

 “Our alumni donors have really responded to the personal aspects of the program,” said Beekman. “They understand that giving to a particular student really makes an impact on that individual’s life and education, and in turn, on the wider Clarkson community.

 “Our hope is that scholarship recipients who benefit from the generosity of alumni may well be motivated later to sponsor a current student. Thus, the notion of each generation providing powerful opportunities to students of promise is one that is woven into the fabric of the institution. The program provides a way for alumni to make deep, lasting and meaningful connections to Clarkson through a very personal giving experience and ensures that talented, motivated students have a place at Clarkson.”

 To date, 69 Share Clarkson Direct Scholarships have been established with $804,000 in contributions providing financial assistance to 140 deserving Clarkson students.

 The Council for Advancement and Support of Education is a nonprofit organization that is comprised of 3,000 educational institutions worldwide. CASE helps its members build stronger relationships with their alumni and donors, raise funds for campus projects, produce recruitment materials, market their institutions to prospective students, diversify the profession, and foster public support of education.

[News directors and editors: For more information, contact Michael P. Griffin, director of News & Digital Content Services, at 315-268-6716 or mgriffin@clarkson.edu.]

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